How are pioneering digital businesses navigating market dynamics and overcoming entry challenges in an ecosystem dominated by large platform-based businesses?

This in-person event will address these questions through an expert panel discussion highlighting key success strategies and insights from industry leaders and authorities. Following the panel, an interactive workshop will address the challenges of establishing and growing a digital business.

Expert Panel:

Chair: Rachel Kenyon, Business Engagement Manager, University of Manchester

Speakers:

Emma Grant, Head of Programmes, Manchester Digital

Vladimir Mulhem, CTO/CPO, Nuvelica

Paul Wilshaw, CPO, Zally

We welcome digital businesses across various sectors – including startups, SMEs, and established companies – as well as industry support organisations, regulatory authorities, and the general public interested in the digital economy, to join us in sharing knowledge and strategies for thriving in today’s competitive digital ecosystem.

Lunch will be provided during the interactive workshop, offering a valuable opportunity to connect with peers, gain new insights, and shape the future of your business. The event is free to attend, but spaces are limited.

This event will feed into ongoing academic research in this area and is intended to facilitate better business practices and inform regulatory guidelines, ultimately benefiting the digital industry and society at large.

If you have any dietary and/or accessibility requirements, please contact us by emailing [email protected].

There may be photographs taken at the event. If you do not wish to be in any images, please make University staff aware at the event.

This event is organised by Assistant Professor Meropi Tzanetakis from the University of Manchester.